OpenCraft

Video ads that look like you hired an agency.

High-converting video ads for Instagram, TikTok and Facebook. Made by you.

Storyboard for free Talk to sales first

  • Lookbook

    Your pieces, worn in your store, with the prices on screen.

    Blu Home · Sarasota boutique

  • Customer testimonial

    A real-feeling customer, in their own words.

    Terrence · small-business owner

  • UGC

    Street interviews and creator-style clips, native to the feed.

    Northbound · canned cold brew

  • Product film

    Just the product, shot like a commercial.

    Kestrel · road running shoe

Real estate listing · a drone-style walkthrough made from the listing’s photos, in widescreen
Presenter explainer · a founder to camera

Bring your company assets. Get exceptional ads.

  1. Bring your concepts

    • An existing ad
    • Your website
    • Just an idea

  2. Storyboard and edit

    Every shot and every line, sketched and read aloud. Change anything before a frame is filmed.

    Pencil storyboard sheet, three panels: a curly-haired woman in glasses and a utility jacket is stopped by an interviewer's mic on the street; she digs into her canvas tote; she holds up a can, grinning.Approved

    Shot 2 · Her

    “Honestly? This one.”“Honestly? This one, every morning.”

    • Edit the line
    • Redraw the shot
    • Change the voice
    • Swap the cast

  3. Export your ad

    Trimming, editing or recutting is easy.

    • Instagram Reels
    • TikTok
    • Facebook
    • YouTube Shorts
    • TV

For marketers who want exceptional video creative.

  • Brands already running ads

    Start from the static ads you run today. We turn them into video ads that stop the scroll.

  • DTC brands

    More hooks than your shoot budget allows. Test testimonials, UGC and product films side by side.

  • Lenders and fintech

    Customer stories and plain-spoken explainers, with every word approved before it's made.

  • Local services

    Med spas, law firms, HVAC: fresh creative for local campaigns, without booking a crew.

  • Apps and software

    Show the problem, the app and the payoff in fifteen seconds, in every format.

  • Agencies

    More concepts for every client, in their brand, without another production day.

Storyboard free. Pay when it’s made.

  • Self-serve

    $149/month

    5 ads a month

    On your own, in Studio

  • GrowthMost popular

    $499/month

    20 ads a month

    White-glove onboarding: we make your first ad with you

  • Scale

    $1,500/month

    40 ads a month

    White-glove onboarding: we make your first ad with you

  • Every format: testimonials, UGC, product films, explainers
  • Your product photos, logo and brand in every ad
  • Unlimited storyboards and recuts
  • Change plans or cancel any time
Storyboard for free

Not sure which plan? Talk to sales first